All-in-One Marketing Management Platform:Data-driven planning and precise control of budgets and campaigns

Leverage our platform to optimize marketing processes, make data-driven decisions, and efficiently manage media investments – all-in-one powerful tool for advertisers, agencies, and publishers.

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With Mercury, you can take your marketing potential to the next level – across all channels

The spectrum ranges from marketing mix modeling and market research to attribution. Mercury also handles strategic planning, including briefing and detailed tactical media planning. Our all-in-one platform also includes inventory management, data connectors and reporting capabilities.

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Exploring the Future of AI: My Experience at Machine Learning Week 2024

Last week, I had the incredible opportunity to attend Machine Learning Week 2024, a gathering of some of the brightest ...

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What is Marketing Mix Modeling? Understanding the Basics of MMM

Have you ever wondered how to maximize the effectiveness of your marketing spend? With Marketing mix modeling (MMM), you can ...

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New client win: Mercury Media Technology wins media agency in Spain with &Beyond.

The merger of leading independent agencies &Beyond in Spain will use the "Mercury" media operations platform from Hamburg-based SaaS provider ...

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Media Operations Platform

Discover how you can streamline your workflows and gain full control over your master data. Learn how to manage your media planning and buying activities with our cloud-based Media Operations Platform for agencies and advertisers.

Marketing Mix Modeling Platform

Find out how you can maximize your advertising impact and use budgets more efficiently. With our holistic marketing mix modeling for agencies and advertisers, you can allocate budget to and predict the impact of your media activities.

Media Inventory Platform

Learn how to gain transparency over your inventory. Track usage and yield management, calculate margins and manage availability with our media inventory solution for retail media and publishers.

All-in-One solution for efficient and transparent media management

Our platform provides all the tools needed for data-driven marketing management. Real-time expense tracking, inventory management, and a clear approval process ensure full control, while log files and notifications guarantee transparency throughout.