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Here, marketing experts will find helpful articles from our specialist on the most pressing topics in Marketing, Media, Data Science and MarTech to drive the digital transformation towards data-driven decision making.

DER Touristik Deutschland is step-changing its media business using MMT SaaS Solutions

DER Touristik Deutschland is step-changing its media business using MMT SaaS Solutions

High manual workload, low data transparency, and the need for improving quality management were the main reasons that in 2021 DER Touristik started investigating tools that will help to step ...
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How pilot, ranked the number 1 media agency in 2020, works

How pilot, ranked the number 1 media agency in 2020, works

As one of the largest owner-run media agencies in Germany, pilot has always ranked among the country’s industry leaders. Over 400 media experts work at the company’s six locations to ...
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How Dentsu Austria significantly improved efficiency in implementing media campaigns

How Dentsu Austria significantly improved efficiency in implementing media campaigns

Dentsu Austria and its brands Amplifi, CARAT, dentsuX, iProspect, isobar, media.at and Vizeum are the leading marketing and media agencies in Austria. About 200 experts provide services ranging from marketing ...
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