High manual workload, low data transparency, and the need for improving quality management were the main reasons that in 2021 DER Touristik started investigating tools that will help to step change their marketing and partnership management.
The evaluation process showed that the requests were a match with the solutions that MMT provides:
The core of the solution is MMT´s media operations platform “MMT Mercury”. The latest “Sales module” enables DER Touristik to get transparency on their inventory including:
Alongside our visualization platform “MMT Scout” we are able to give access to relevant data to all stakeholders within the process.
"MMT´s solutions help us to professionalise our processes and grant us access to a new level of data transparency"Frederike Aulhorn
Director Marketing & Partnership
The DER Touristik unites many international brands. These include renowned tour operators and specialists, popular hotel brands, and worldwide incoming agencies, as well as a strong travel agency, online sales force, and business travel experts.