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Here, marketing experts will find helpful articles from our specialist on the most pressing topics in Marketing, Media, Data Science and MarTech to drive the digital transformation towards data-driven decision making.
Keeping yearly commitments in check

Keeping yearly commitments in check

Every year in June we hear about the upfront market in the US, particularly in this year of the Covid-19 pandemic, where market activity is anything but normal. Other markets ...
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How TwentyFive raises the bar for Procter & Gamble with MMT Mercury

How TwentyFive raises the bar for Procter & Gamble with MMT Mercury

TwentyFive was founded 2018 by the media agencies Mediacom and pilot to develop media strategies and solutions for Procter & Gamble. The ambitious young company wants to achieve the best ...
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